journal — scent launch RSS

An early summer afternoon of captivating wonderment… On 29th November, away from the hustle and bustle of the city, something magical unfolded in the most lush and fragrant way at Spier Wine Farm. Inside the enchanting soil room, we assembled a scent shrine with botanical details, each element placed with intentionality; around it, a crowd gathered to celebrate the launch of Vitis, our latest fragrance which captures the essence of  Spier.  Inspired by the flowering grape vine, this scent has been in alchemy throughout the course of the year, beginning in early spring and becoming complete this summer: a full circle moment for Vitis which has touched every season.  Exploring the tapestry of our senses, we moved through elements of...

On the first Thursday of October, in the Gardens store, listening to the sound of temple bells and chanting, we assembled a shrine for Athos. It was the centrepiece of sacredness, each leaf, candle and raw material placed with intention.  With an intimate audience - all receptive to the impressions of this new scent - we moved through layers of sensation, opening our senses and tuning into inner-dimensions. We discovered the composition of Athos, sharing and reflecting on how this fragrance beckons to devotion in many ways.  Florian touched on the alchemy of Athos, giving us very special insight into the tenderness felt towards the golden echoes of a scent and its stories. Captivated by the holy atmosphere of it...