we speakin the ethereal at the fragrance table. the language of scent guides an experience,moving through the air as a thousand magical atoms. in present slowness we discover each layer, receptive to the ever-so-subtle changes and reactions that unfold in this fragrant investigationwith a stranger. when ‘home’ is found in a perfume,the soul gives a distinct nodand we are complete. 〜 Being fluent in the language of scent is an essential part of our in-store experience. If you’ve ever been guided through a scent journey at our fragrance table, you’ll know that the process is a combination of intuition, sensitivity and expertise. Each perfume has its own personality, and it tells a story when it meets your olfactory system. The language that we have developed around fragrance is born from...
An early summer afternoon of captivating wonderment… On 29th November, away from the hustle and bustle of the city, something magical unfolded in the most lush and fragrant way at Spier Wine Farm. Inside the enchanting soil room, we assembled a scent shrine with botanical details, each element placed with intentionality; around it, a crowd gathered to celebrate the launch of Vitis, our latest fragrance which captures the essence of Spier. Inspired by the flowering grape vine, this scent has been in alchemy throughout the course of the year, beginning in early spring and becoming complete this summer: a full circle moment for Vitis which has touched every season. Exploring the tapestry of our senses, we moved through elements of...
On the first Thursday of October, in the Gardens store, listening to the sound of temple bells and chanting, we assembled a shrine for Athos. It was the centrepiece of sacredness, each leaf, candle and raw material placed with intention. With an intimate audience - all receptive to the impressions of this new scent - we moved through layers of sensation, opening our senses and tuning into inner-dimensions. We discovered the composition of Athos, sharing and reflecting on how this fragrance beckons to devotion in many ways. Florian touched on the alchemy of Athos, giving us very special insight into the tenderness felt towards the golden echoes of a scent and its stories. Captivated by the holy atmosphere of it...
With Très fragrances currently having a presence in four city spaces - New York, Lisbon, Johannesburg, and our Cape Town store - the influence of scent in the city has been vividly moving through our minds. We’ve been exploring how it captivates, stirs memory and can cause time to stand still, even briefly. Walking the streets of any city is usually a sensory-rich experience of sight, sound and sensation. Along with all the surrounding motion, the city’s scents add a deeper layer of awareness, when we pay attention. [Exhaust fumes; wet tar roads after rainfall; freshly baked goods, roasted coffee and the local flower market; each stranger’s perfume as they walk past, lingering in the mind and at the back...
Our in-store experience and the atmosphere that we aim to cultivate for anyone entering Très is rooted in intentional interaction and presence. Being a feeling-space of sensory exploration, the energy we hold with puts mindfulness at the forefront of our focus. It brings us joy to create a shop experience that evokes a sense of calm and curiosity within each visitor, and we are purposeful in creating the opportunity for this. Très echoes the values of something that is of sanctuary; we offer you invitations of awareness, discovery and connection within our shop and within all of its exchanges. May you leave feeling uplifted and inspired.
Words by Boudica Collins
